3a Video Advertising | YouTube Attract & Action Ads

1.Logic
and emotions

A functional message that elicits an emotional response improves the indicators at the start and in the middle of the sales funnel.

Showing the product in the natural environment in which it is used drives the commitment of the audience.

Short descriptions of the key features of the product help the customers make purchasing decisions.

Fast visuals at the beginning of the ad contribute to brand recognition and selection.

Citing customer recommendations and reviews builds a convincing narrative and improves credibility.